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Clearing the Email Clutter: Part One

July 8th, 2008 · 4 Comments

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Today I’m starting a new habit….unsubscribing from at least one “list” per day that just isn’t working for me.

If you own a small business like I do, you are probably subscribed to dozens of lists from marketers, products you’ve purchased, free seminars you’ve attended….you get the idea. I did an informal count a few days ago and I am subscribed to……97 LISTS! Yikes! And that’s after doing a similar unsubscribe session a few months ago where I dropped over 20 lists in one day!

So starting today, instead of just deleting emails without looking at them or letting them just sit in my in-box, I’m going to sort by list name and actually (gasp!) read some of these emails coming in and evaluate who gets to stay and who’s getting voted off the island.

There are some lists that I would NEVER unsubscribe from, so they are safe from elimination. Four of those lists owners are Perry Marshall, Yaro Starak, Rosalind Gardner and Jimmy D. Brown. What I like about all four of these list owners is that they send emails very infrequently, but they are quality emails. They are usually full of information rather than primarily a sales message. Don’t get me wrong, I understand that they are selling something and need to occasionally promote themselves, but they do it in such a subtle and relevant way that I find myself RUSHING to open their emails and even archive them in separate folders so I can refer back to them later.

So this week, my organization project is my email. I’ll be unsubscribing from lists, setting up filters, experimenting with spam prevention tools and more! Join me in this week-long project! Let’s share tips and techniques!

How do you keep spam under control? How do you keep your email organized so you can actually take action on your emails?

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4 responses so far ↓

  • 1 Yaro // Jul 8, 2008 at 7:25 pm

    Thanks for keeping me on your safelist :-)

    Nice niche you have here for a blog topic too - keep up the good work!

    Yaro’s last blog post..Launch Update: Making A Splash With Video

  • 2 Tricia // Jul 9, 2008 at 1:31 pm

    What a great idea I may join you in this one.

    Tricia’s last blog post..Happy 4th Of July!

  • 3 Treece // Aug 8, 2008 at 5:05 am

    Count me in on this one, too! And…darn…now I’m off to check out your must-haves!

    Treece’s last blog post..Who Do You Lift Up?

  • 4 Anna Marie // Aug 12, 2008 at 3:31 pm

    Great Tip! I do this at least once a month for 20 minutes myself! I use a free email address that I have had for 10 years and it doesn’t get out of hand.

    I also set up individual folders that I use for my “Approved” subscriptions etc. Anything that is in the “Inbox” is still subject to approval.
    For my action items…I have folders with my level of priority using symbols and numbers.

    For spam that comes in without an unsubscribe option, I either block it or set it to automatically delete!

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